We handle your posts, emails, and follow-ups — all done for you. Then we hand you the keys so you own everything.
Most agencies keep you dependent on them. We do the opposite — we build everything so well that you could run it yourself. You just might not want to.
We sit down and get to know your business, your customers, and what you're going for. We also take a hard look at what's working and what isn't.
We set everything up, create your content, and make sure new leads never fall through the cracks — even when you're out on a job.
Everything we built is yours. We walk you through it all and make sure you feel confident running it on your own.
Prefer to focus on running your business while we keep the marketing going? We offer monthly plans after the build is done.
We build a complete marketing setup for your business — designed to run without a full-time marketing person on your team.
We set up and optimize your Google Business Profile so your business shows up when someone nearby searches for what you do. The right categories, photos, service areas, and keywords — everything that moves you up in local results.
LSAs are the first thing people see when they search "plumber near me" or "HVAC repair Naperville." We get you set up, verified, and running — so your phone rings from the highest-intent leads on the internet.
We write your posts, captions, and emails in your voice — reviewed by a real person before anything goes out. You approve it, we publish it. No more staring at a blank screen wondering what to post.
Every new lead gets a follow-up automatically — even when you're on a job. No more losing work because you forgot to call someone back. We set it up once and it runs on its own.
More five-star reviews mean more calls. We build a simple system that asks happy customers for a review right after the job — automatically. No chasing people down, no awkward asks. Just a steady stream of social proof working for you.
Every month you get a simple report showing exactly where your calls and leads came from. No charts you have to decode — just a clear picture of what's working and what to do next.
We teach AI to write exactly the way you talk — your words, your tone, your personality. Every post and email that comes out sounds like you wrote it, not a robot. A real person reviews everything before it goes anywhere near your customers.
Those instructions become yours when we're done. You can keep generating content that sounds like you long after we've finished working together.
"Write a Facebook post for [Business Name], an Evanston HVAC company. Friendly and direct, no jargon. Target homeowners. Mention our same-day service. End with a clear CTA."
AC go out on the hottest day of the year? 😓 We've seen it a hundred times — and we're always ready. Same-day service across Evanston and the North Shore, upfront pricing, no surprises. Call us now or tap the link to get on the schedule. →
When we're done, you get everything we built — no strings attached, no monthly fee required to keep using it.
How your business talks, who your best customers are, and what to say to win their trust — all written down in one simple document.
Ready-to-use instructions that generate posts and emails in your voice in seconds. Paste them into any AI tool, click, and you're done.
Short recordings showing exactly how to run everything we set up — like having us walk you through it in person, whenever you need a refresher.
A full month of content planned out and ready to publish, so you're never scrambling for what to post next.
Best if you want a clear plan before committing to the full build. You'll know exactly what to do and where to focus.
We build your entire marketing setup in 8 weeks — then hand it all to you. Everything you need to keep running it yourself.
Available after the Full Build. We keep everything running while you focus on the work you actually love doing.
A few things people usually ask before booking a call.
HubSpot has a free tier that covers most of what we set up. If you want advanced features down the road, their paid plans start around $20/month. Everything else we use — Google Analytics, Google Business Profile, Google Local Service Ads — is free to set up. We'll walk you through any costs before we start, so there are no surprises.
Not much. A 90-minute kickoff call, access to whatever accounts already exist (Google, social media, your website), and a few hours of your time spread across 8 weeks. We do the heavy lifting. The more you can tell us about your business and your customers early on, the better everything we build will perform.
Yes — the Discovery Sprint is a standalone project. Some clients use it to build a plan and execute it themselves. Others use it as a starting point before deciding on the Full Build. Either way, you walk away owning the full strategy. There's no obligation to keep going.
Everything stays yours. Your HubSpot account, your Google Analytics, your Google Business Profile, your ad accounts, your content — all of it is set up under your login from day one. When the project ends, you keep full access to everything. Nothing disappears, nothing gets held back.
Yes. A lot of our clients have tried a few things — some social posts here and there, a Google Business Profile that hasn't been touched in a year, maybe a website that doesn't convert. We audit what's already there, keep what's working, and build the rest from scratch. You don't have to start at zero.
I'm a Chicago-based marketing strategist obsessed with one problem: local service businesses doing great work but losing customers to competitors with better marketing.
Before starting Fieldwork, I was a video marketing specialist at one of the largest plumbing companies in the Chicago suburbs. A business doing $2.5 million a month when I came on board. By March 2026, that number had climbed to $3.8 million. Marketing was a big part of that growth, and I was part of the team behind it: paid ads, direct mail, door hangers, video and photo content across Instagram, YouTube, TikTok, and Facebook.
What I kept noticing was how much of it was replicable. The strategies driving revenue for a multi-million dollar operation aren't magic. They're just well-executed, consistent, and built around how customers actually make decisions. The problem is that most small contractors don't have a team to build any of it.
So I built something different. Fieldwork Studio gives local service businesses the same marketing tools that big companies use — without the big agency price tag or the pressure to stay on forever. And when the work is done, you own all of it.
Book a free 30-minute call. No pressure, no pitch deck — just an honest conversation about what you need and whether we're a good fit.
Book a free callFieldwork Studio is a Chicago marketing agency for local service businesses. We build complete AI-powered marketing systems, and then we hand you the keys. Because most agencies keep you dependent on them, we do the opposite. Our goal is to build everything so well that you could run it yourself.
First, we dig into your business, your customers, and your goals. In addition, we audit what is currently working and what is not. As a result, you get a brand voice document, audience research, and a 90-day content roadmap. After that, we move into the build phase.
We set up your HubSpot CRM with lead routing and follow-up sequences. Furthermore, we configure Google Analytics and build a reporting dashboard. We also create your first 40 content assets, all trained on your brand voice. Finally, we hand everything off with a complete kit so you can keep running it yourself.
We work with local service businesses across Chicagoland. For example, we serve plumbers, HVAC companies, landscapers, and cleaning services. In addition, we work with electricians, roofers, and home renovation contractors. Because these businesses do great work but often lose customers to competitors with better marketing, we built Fieldwork Studio specifically for them.
We offer three options. To start, the Discovery Sprint is $2,000 and gives you a full strategy. However, if you want everything built for you, the Full Build is $4,500 and takes eight weeks. After that, you can add a monthly retainer for $1,200 per month. In addition, all work is handed to you at the end — no retainer traps.
Book a free 30-minute discovery call. There is no pressure and no pitch deck. Instead, it is just an honest conversation about what you need. So if you are a local service business in Chicago, Aurora, Naperville, Joliet, or anywhere across Chicagoland, we would love to talk.